Gigi's Playhouse Marketing Plan and Content

In my Social Media Content class, my group and I worked with Gigi's Playhouse in Chicago to create a...

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Blog Post for The Magnificent Mile Association

As part of my Spring 2020 internship with The Magnificent Mile Association, I assisted in writing content...

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The Future of JCPenney

Over the course of the semester, I had learned about a bunch of new ways companies are integrating technology...

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Netflix Marketing Plan & Pitch

This project was created for one of my Fall 2020 classes, Developing a Marketing Plan. Originally assigned...

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Glossier Brand Audit

This is a brand audit + presentation I created for my Brands and Branding class on Glossier. I was inspired...

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Sofar Sounds Branding for COVID19

In this project, I break down Sofar Sounds' current branding methods and give recommendations for moving...

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Spotify Brand Profile

This is a comprehensive brand profile of the company Spotify that includes recommendations on future...

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Brand Strategy

This project consisted of strategizing on how to properly brand for a coffee business that was not yet...

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Digital Strategy Campaign

Conducted in-depth research on top level brands such as Soul Cycle and discover opportunities to optimize...

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Marketing Fashion Brands

Designed a custom aromatherapy scent and brand named "Santé Organics”, created a multi-channel digital...

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Flashbox Kitchen

Our live client for my Social Media Content class was the up-and-coming Flashbox Kitchen, which features...

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