Description:
Published: October 8, 2020
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By: Irene Bakken, Columbia College Chicago
Category:
Marketing & Advertising
Hashtags:
#Advertising #Business #Businessplan #businessplanning #collaborartion #finalproject #Leadership #Marketing #Project #SocialMedia #socialmedia2019 #teamwork_skills
My team needed to revise and refine the competitive audit and strategy statement, which includes goals, audience (including personas), ideal social media platforms, posting frequency on each, appropriate brand tone for the social media campaign, and potential topic themes.