Description:
Published: January 25, 2021
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By: Rachel Rosewater, Columbia College Chicago
Category:
Advertising
Hashtags:
#Advertisement #Advertising #Concept #Copywriting
Final project for 'Advertising Principles' taken in Fall 2020 with Kevin Christopherson; used Folgers coffee as the basis for a basic campaign including buyer demographics, enthography, creative strategy, and various platforms with sample ads
© 2021 • All content within this entry is strictly the property of Rachel Rosewater, and is not for public use without permission.