Published: January 25, 2021
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By: Kelsey Sakowski, Columbia College Chicago
Hashtags: #CampaignCreation #Chicago #contentcreation #Facebook #GiGis #Instagram #Marketing #SocialMedia #Teamwork #tiktok #YouTube
In my Social Media Content class, my group and I worked with Gigi's Playhouse in Chicago to create a marketing plan for them! We created strategies and content for their social media to help increase awareness of their purpose, and get their participants engaged during quarantine. At the end of the semester, we presented it to two of their social media coordinators.
I really enjoyed working with a real client for this project. Talking to them and receiving feedback directly was a valuable experience for not only this project but for future projects as well.