La Grange Fitness Social Media Strategy
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La Grange Fitness Social Media Strategy

La Grange Fitness Social Media Strategy

Description:

Published: February 28, 2019 0 0 166
By: Rebecca McKenzie, Columbia College Chicago
Category: Social Media
Hashtags: #BrandAnalysis #brandawareness #BrandCommunication #brandconsistency #branddevelopment #Brandidentity #BrandImage #Branding #brandingidentity #Brandpositioning #brandpromotion #MarketAnalysis #Marketing #SocialMedia #socialmediaanalysis #socialmediaandcontentoptimize #socialmediacampaign #socialmediaconsulting #socialmediacontent #web_design

For our social media strategy final we were required to create a social media plan for our chosen brand. The goals of this project were to increase awareness of the brand, and diversify their current market. For La Gange, much of the project was developing their brand into something more concrete. Marketing (and market analysis), multiple social media platforms (Instagram, Facebook), and a blog were created to meet the quantitative (and aesthetic) goals for the brand.

Attachments:

Social Media Strategy Final.pdf 36.4 MB