Magic - Coca Cola Refreshing Films Competition
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Magic - Coca Cola Refreshing Films Competition

Magic - Coca Cola Refreshing Films Competition

Description:

Published: January 12, 2021 0 0 36
By: Ethan Glover, Columbia College Chicago
Category: Marketing & Advertising
Hashtags: #Advertising #Copywriting #Marketing #SocialMedia #Writing

I was humbled to be a Social Media Manager on a Coca Cola Refreshing Films project at Columbia College Chicago. These short films are a part of a competition to be played inside of movie theatres around the nation.


As Social Media Manager it was my responsibility to, in a short time, build a loyal following and engage our audience with quality social content. I worked with the competition organizers as well as the filmmakers to put together a strategy and adjust as we went along. It was tough but we were able to achieve our goals and learned much along the way.