New Balance Lifestyle
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New Balance Lifestyle

New Balance Lifestyle

Description:

Published: February 25, 2020 0 0 105
By: Harold Rollins, Columbia College Chicago
Category: Other

New Balance is looking to sell more of their lifestyle style shoes in urban areas. Their goal is to increase sales by 20% in such areas. Their plan is to use OOH ads such as billboards and bus terminals to reach their urban audience. This ad will also be displayed in storefronts across urban areas.