Scalp Care Product Advertisement
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Scalp Care Product Advertisement

Scalp Care Product Advertisement

Description:

Published: November 8, 2019 0 0 116
By: Kalin Chong, Columbia College Chicago
Category: Film & Television
Hashtags: #Commercial #Editing #Film #Marketing #Production #Project #Video

I filmed and edited an advertisement video to promote scalp care products during my summer internship at Hyunmoo Academy.
The video includes before and after and the steps required to use the products.
The challenge was the lighting because it was in a fairly dark room and I only had one ring light as the key light, with no back light. Overall, I attempted to adjust the color in the editing stage. The model also had fairly clean scalp in the first place so the difference was not as evident.